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Add the Signal tracking script to your website to start identifying which companies are visiting. Installation takes under 5 minutes.

Option 1: Direct code snippet

Add the following script to the <head> section of every page on your website:
<script>
  (function(o,c,t,l,a,n,e){
    // Your Octolane Signal script
    // Replace WORKSPACE_ID with your actual workspace ID
    o._octolane=o._octolane||[];
    var s=c.createElement('script');
    s.async=1;s.src='https://signal.octolane.com/s.js?id=WORKSPACE_ID';
    c.head.appendChild(s);
  })(window,document);
</script>
Find your workspace-specific script in Settings → Signal → Install.

Option 2: Google Tag Manager

  1. Open Google Tag Manager and go to your website’s container
  2. Create a new Custom HTML Tag
  3. Paste the Signal script from Settings → Signal → Install
  4. Set the trigger to All Pages
  5. Publish the container

Option 3: WordPress

Install the Signal script using a header/footer injection plugin, or add it directly to your theme’s header.php file.

Verifying installation

After installing the script:
  1. Visit your own website in a browser
  2. Go to Signal in your Octolane dashboard
  3. You should see your own visit appear within a few minutes
If it’s not working, check that the script is loading in your browser’s developer tools (Network tab → filter for “octolane”).
Signal only identifies companies - not individual people. It uses IP intelligence and behavioral data to determine which business a visitor is associated with. Personal visitors from residential IP addresses are not tracked.